Ciel Liu
Ciel Liu
4 Years · Senior UX/UI Designer · B2C · Web/App Design
4 Years · Senior UX/UI Designer · B2C · Web/App Design
Design for Impact: Where Empathy Meets Purposeful Innovation.
Design for Impact: Where Empathy Meets Purposeful Innovation.
Design for Impact: Where Empathy Meets Purposeful Innovation.
01
Feature Works
02
Work Experience
November 2024 - April 2025
Senior Product Designer, Alibaba
Thrived in a fast-paced environment at Alibaba, designing AI-powered, user-focused solutions to improve the wholesale buying experience. Simplified complex structures to enhance usability and engagement, and developed a UX/UI style guide to ensure consistency across products. Collaborated with cross-functional teams to deliver scalable, multi-component systems efficiently.
Senior Product Designer, Alibaba
Thrived in a fast-paced environment at Alibaba, designing AI-powered, user-focused solutions to improve the wholesale buying experience. Simplified complex structures to enhance usability and engagement, and developed a UX/UI style guide to ensure consistency across products. Collaborated with cross-functional teams to deliver scalable, multi-component systems efficiently.
Senior Product Designer, Alibaba
Thrived in a fast-paced environment at Alibaba, designing AI-powered, user-focused solutions to improve the wholesale buying experience. Simplified complex structures to enhance usability and engagement, and developed a UX/UI style guide to ensure consistency across products. Collaborated with cross-functional teams to deliver scalable, multi-component systems efficiently.
July 2021 - November 2024
UX/UI Designer, Bilibili
Improved the onboarding flow with streamlined interactions and refined UI, leading to a 10% increase in engagement. Conducted user research to identify key pain points and drive design improvements for the IM product. Led cross-functional collaboration and A/B testing, boosting conversion rates and ensuring smooth delivery. Enhanced the design system to maintain brand consistency and cut turnaround time by 20%.
UX/UI Designer, Bilibili
Improved the onboarding flow with streamlined interactions and refined UI, leading to a 10% increase in engagement. Conducted user research to identify key pain points and drive design improvements for the IM product. Led cross-functional collaboration and A/B testing, boosting conversion rates and ensuring smooth delivery. Enhanced the design system to maintain brand consistency and cut turnaround time by 20%.
UX/UI Designer, Bilibili
Improved the onboarding flow with streamlined interactions and refined UI, leading to a 10% increase in engagement. Conducted user research to identify key pain points and drive design improvements for the IM product. Led cross-functional collaboration and A/B testing, boosting conversion rates and ensuring smooth delivery. Enhanced the design system to maintain brand consistency and cut turnaround time by 20%.
03
Skills
UX/UI Designs
User Research and Analysis
Wireframing and Prototyping
User Interface Design
User Experience Testing
Responsive Design Solutions
Motion & Animation
Motion Graphics Design
Animated Explainer Videos
Interactive Presentations
UX/UI Designs
User Research and Analysis
Wireframing and Prototyping
User Interface Design
User Experience Testing
Responsive Design Solutions
Motion & Animation
Motion Graphics Design
Animated Explainer Videos
Interactive Presentations
UX/UI Designs
User Research and Analysis
Wireframing and Prototyping
User Interface Design
User Experience Testing
Responsive Design Solutions
Motion & Animation
Motion Graphics Design
Animated Explainer Videos
Interactive Presentations
I'm Ciel Liu, a UX/UI designer with 4 years of experience crafting intuitive, high-impact web and app experiences. I believe good design starts with empathy and curiosity.
Let's creating together!
Let's Talk
I'm Ciel Liu, a UX/UI designer with 4 years of experience crafting intuitive, high-impact web and app experiences. I believe good design starts with empathy and curiosity.
Let's creating together!
Let's Talk